I'm Nicole McLaren Campbell, the founder of AIM. I started AIM because as an alum interviewer for my alma mater, Princeton University, I saw too many talented students with great grades, activities and scores, who worked so hard, fail to get in simply because they didn't quite put together their application in the right ways. These deserving students missed the mark because they didn't now what they didn't know - that the extra polish, 'packaging' and finesse can make the difference between a YES and a NO, between a scholarship or not.
During my college prep journey I had big dreams and a tiny budget, I had limited support although I attended a fancy boarding school, my college counselor didn't encourage me to AIM high - I had to do that on my own. Though we always emphasize a balance, we relish the opportunity to PUSH students to the highest end of their range! I am so passionate about teaching students how to be successful, to set goals and crush them and to believe in the power of their dreams.
We look forward to helping you understand the "holistic" admissions process to secure the college education and scholarships your child deserves!